Welcome to my little corner of the web! This week I want to share with you the most important discovery I made when I was first searching the web for ways to make online income, that infamous side hustle.
With the rising cost of living and uncertain economic times, many of us are finding ourselves reassessing our financial plans. I, like many others, was on the hunt for a reliable way to supplement my retirement income without breaking a sweat.
I will assume that you would not be reading this post right now if you were entirely happy with the level of your current income and/or your retirement outlook.
Enter The Iceberg Effect by Dean Holland.
As someone approaching retirement, the idea of building a passive online income stream is incredibly appealing. But is it realistic? Can someone of my age truly succeed in this fast-paced digital world? Can an affiliate marketing business model truly provide the financial security I need?
On top of all these questions I find this book that tells me:
- How The Iceberg Effect is killing our chances of affiliate marketing success.
- The Iceberg Effect is a problem that has been silently creeping up without detection for several years and now it’s finally reached a BREAKING POINT.
- Those of us lucky enough to have learned of the Iceberg Effect and how to combat it are set free to create the profitable business we desire. Those of us that fail to unearth it, well, they might as well just quit right now!
All I have to do is pay a small shipping and handling fee USD $ 7.95 and I can have my very own hard copy. WOW I thought, he must have seen me coming! But after doing some research on Dean Holland I was pleasantly surprised to find what I now know:
Dean’s the guy people come to AFTER they’ve tried all the shiny objects and they’re sick and tired of the lies.
He’s the one that welcomes you with open arms when you’re ready to learn the skills necessary to build a real, profitable internet business.
The first chapter was an introduction to Dean Holland and how he turned his life around. The remaining 10 chapters are all about The Iceberg Effect and How to achieve a successful business making online income. The following are some of the things you will get out of this book:
- ”G____ vs F____” – Which Are You And Why It Matters” – Get this wrong and it could mean years of failure! [page 22]
- “The ONE THING Others Daren’t Tell You” – There’s something you need to know about (that you’re doing right now!) that others fear speaking about… Yet without it most people never realize their goals [page 38]
- “The ‘Multi-Q’ Process” – If you’re wanting to make a full time online income as an affiliate marketer here’s a process you must go through before you even touch a keyboard [page 41]
- “Get Out Of Jail Free Card” – I can’t say any more on this page… Do NOT skip this step!!!!! [page 59]
- ”The 4 Core Areas Of Focus” – If you’ve ever felt overwhelmed, like there’s so much to learn and too much to do… STOP! It’s time to make succeeding much simpler! There’s just FOUR (yes, 4!) things you must focus on doing each day to grow your business profitably in making online income [page 65]
- “Undercover Detective Operation” – Want to get more done in 1 hour than most do in 6? You’re gonna LOVE this… and it’s so easy! [page 67]
- “The Only 3 Types Of Traffic” – Discover what they are, how they work and why you should use each… PLUS: Get your hands on the ONE type of traffic that all others should point to!! [page 70]
- “How To Control Traffic And Send It Anywhere On Demand” – Never struggle to get people clicking your links ever again! [page 71]
- “3 Must-Have Assets” – There’s ONE THING that every successful affiliate must have… And you’ll need these 3 assets to get it [page 75]
- “The Bribe And The Bridge” – Discover the lethal tactic of super affiliates to promote any offer online with ease whilst creating trust even if no one knows who you are yet [page 79]
- “The Curious Cliffhanger Method” – Use this simple tactic in your affiliate emails to get increased open rates, engagement and sales [page 83]
- “SWIPE!! 7 Day Automated Follow-Up Template” – YES! You can swipe and deploy this 7 day sequence template and implement immediately even if you’ve never written an email in your life! [page 84]
- “Core 4 SS” – THIS right here is THE KEY to online income [page 87]
- “The DEATH Of Traditional Affiliate Marketing” – SHOCKING REVELATION THE GURUS DO NOT WANT YOU TO KNOW… If you’ve ever wondered why you’re not seeing the results you’d like as an affiliate prepare for a shock [page 92]
- ”THE BIG TRAFFIC LIE!!!” – I saw it coming a few years ago and couldn’t believe nobody was talking about it… If you want a lot of traffic it’s critical you understand what’s really happening here [page 94]
- “The Perfect Path To 7 Figures” – No one goes from zero to millionaire… But I did it in 3 phases and now I’m revealing all for you to follow [page 97]
- “No Products, No List, No Experience?” – No Problem!! Discover how to become a pro-level “connector” and build a profitable business from scratch even if no one’s ever heard of you…PERFECT FOR NEWBIES! [page 99]
All this information was within the first 100 pages! WOW I wasn’t sure what to think at this point, but I was hooked on reading more. The remaining pages contained information such as:
- ”The First Million Dollars” – Discover the second phase of the business plan I used to make my first 7 figures online [page 100]
- ”Ultimate Freedom Phase” – How to run a 7 figure business in 1 – 3 hours a day [page 102]
- “The Iceberg Effect Gets Discovered” – It happened without even realizing it… It’s NOT what you’re expecting! [page 106]
- “The $6,000 Phone Call” – I couldn’t believe this… but what happened after, turned me into a multi-million dollar generating business [page 107]
- “Confusion Killer!” – What if I told you there’s only 3 ways to grow your business… Not 30, not 300… JUST 3, discover them now [page 110]
- “Getting Clear On The Big Picture” – There’s 2 areas to a business (F & B) that you must have and benefit from, You MUST not try with just one! [page 113]
- “Do You Know These 2 Types Of Sales?” – Most affiliates have 1 of the 2… But it’s the second type that you REALLY want – All is revealed on [page 120]
- “How An International Flight Can Create Wealth As An Affiliate” – I hope you’re ready to hear THIS! [page 121]
- “The Simple 4 Letter Word That Made Me Rich” – This right here is the most powerful word in marketing online, now it’s yours! [page 129]
- “The CHEESE Incident That Changed Our Results Forever” – Sounds odd doesn’t it, but what if I told you some stinky cheese transformed my business forever and made it REALLY EASY to get sales… Want to know how to use it for yourself? Now you can [page 131]
- “The ULTIMATE FUNNEL” – In 2018 Russell Brunson told the world I’d built something that everyone should have online… A system that gets customers in REALLY easy and REALLY cheap… Now I’m dissecting the entire Ultimate Funnel strategy for you to use as an affiliate online [page 138]
- “The 5 Stages Of Affiliate Success” – STOP EVERYTHING AND READ THIS… If you EVER want to grow a profitable business as an affiliate you MUST have all 5 of these, not 3, not 4… ALL FIVE! (Most struggling affiliates know about 3 of these, maybe 4 at best… but without #5 you’re in trouble! [page 141]
- “How I’m Able To Get Paid 4 Figures Without Speaking To People” – This is one of my biggest (and most profitable) business secrets [page 152]
- “This 1 Word Is EVERYTHING“ – If you focus your efforts on achieving this ONE THING it stacks the odds of success massively in your favor [page 161]
There was so much value packed into this simple and easy to read book! I was eager to find out more (we’ll get into that next week).
This isn’t a step-by-step manual that gives you everything laid out on a silver platter it is a guide. A guide explaining the rules, exceptions, proven tactics and methods to making online income.
If you want to discover any of the above methods and tactics take this time to click on the link and pay that small shipping and handling fee for this eye-opening guide to discovering the Iceberg Effect. You won’t be sorry!
If you liked the post, please share it with your friends and followers. Thank You for Reading!
Don’t forget to sign up for my Free Newsletter!
Hi Ken,
This is a great introduction to the book. Anyone reading this surely would be inspired to get their own copy. I know I’ve got mine already.
Andy Thanks for taking the time to visit my post! even though this book isn’t a step-by-step instructional book it is one of the best guides I have read that made me want to find out more!
Thanks for sharing your journey with “The Iceberg Effect.” I can relate to wanting to find a reliable way to boost income, especially in these times.
I love how you highlighted the practical steps and the importance of clarity in affiliate marketing. It’s inspiring to see how a little guidance can make such a big difference. Keep up the awesome work and looking forward to more of your discoveries!
Sarah Thanks for your always kind words and for taking the time to visit my post! I’m not much of a book reader, but I found myself caught up in the read.
Nice summary of the iceberg effect. It has been four years since I read the book, but the cheese market still stands out in my mind, keep up the excellent work.
Scott thanks for taking the time to read my post! I’m not sure what you are referring to, but the information throughout the book refers to any market.
Hi Ken!
Thank you for sharing your experience with The Iceberg Effect by Dean Holland. Your post did a wonderful job of highlighting the hidden truths of affiliate marketing and how this book can be a guiding light for success. The iceberg analogy perfectly captures the idea of unseen challenges and opportunities in the field.
Having already read the book myself, I can’t agree more about the invaluable insights it offers. The chapters on ‘The 4 Core Areas of Focus’ and ‘The Only 3 Types of Traffic’ were particularly enlightening for me and truly helped me streamline my approach. Your detailed summary has reminded me of the powerful tactics and proven methods Dean Holland shares.
For anyone on the fence, I strongly recommend getting a copy. It’s a game-changer for those serious about building a profitable online income.
Thanks again for a thorough and motivating review. Looking forward to more of your insights!
All the Best,
Ezequiel thanks for taking the time to read my post! I can’t agree with you more that this book is a game-changer for anyone who is considering affiliate marketing.
Hi Ken,
I love how you broke down The Iceberg Effect. It’s such a powerful tool for anyone aiming to establish a passive online income
I remember when I first came across the book and had all kinds of questions. Dean’s concept and process really opened my eyes to what’s been holding so many of us back.
Your detailed breakdown of the key points is super helpful. It’s a great reminder of why I found the book so valuable. I’m glad you highlighted how it’s not just a step-by-step manual, but a guide filled with rules, exceptions, and proven tactics.
Thanks for sharing your experience. Keep up the great work and keep us posted on your journey!
Meredith
Meredith thanks for your kind words. The Iceberg Effect is really such a simple and good read I hope everyone that hears about it will take the time and read it. It really helps you understand and decide if Affiliate marketing is for you.
Hi Ken,
Great post! I really like how you laid out the book through the different sections and what they cover! It triggered me wanting to go back and read it again 🙂 or I might just put on the audio version while I work. Great job showing the value in Dean’s book! All the best in your journey!
Denny
Denny Thanks for your encouraging words, both versions are equally enjoyable!
I’m thinking it’s time. Time to lay this out for my audience again. Thanks for the inspiration and you’re getting a share on Facebook, LinkedIn and X.
Thanks, Bob, for stopping by and reading my post. I’m glad I could inspire you with this post.
Hi Ken – This is an excellent summary of the book that you read and the book that I also obtained in order to try to understand this business. You pretty much said it all and I appreciate the reminder of all that this business has to offer by your review Thanks and have a great finish to the week!
Ernie, Thanks for kind words and for taking the time to read my post.
Hey, Ken!
Your blog post hits home with a lot of great insights! It’s fantastic to see you diving deep into the reality of online income and how The Iceberg Effect sheds light on the hidden challenges many face. How you’ve outlined the key takeaways from Dean Holland’s book makes it clear that this is more than just a typical guide—it’s a comprehensive toolkit for navigating the complex world of affiliate marketing.
Your enthusiasm and thoughtful review show that you’re not only committed to understanding these principles but also passionate about sharing valuable information with others. It’s inspiring to see someone in the midst of their retirement planning actively seeking out and applying new strategies for financial security.
Here’s to finding success and unlocking new opportunities for online income!
Nakina
Nakina Thanks for visiting my post and your kind & insightful words. Here’s to your success with all the opportunities that await you!
Hi Ken,
Thanks for laying out the Iceberg Effect, the key chapter, and the page number! It’s motivating me to review some of the many key chapters that need to be reviewed again and again! Thanks for the reminder.
Eleanor Thanks for visiting my site. The Iceberg Effect is one of those books that you find yourself always wanting to re-read!
Hi Ken,
Like many before me have stated: a great summary of Deans book! You broke it down in a very comprehensible way – anyone that wants to get ahead and have a secondary – then primary – income, would be hard-pressed to read the book and follow Deans guidance.
All the best!
Marc, Thanks for visiting my site and sharing. It is a good read and I find myself reviewing it multiple times.